We recently wrote about one of our first named Living Legends, Zachary Green. You can read all about him here. To summarize, Zachary Green is a fraternity brother and college friend who I’ve followed on social over the years. His story is remarkable. Zach went from serving in the Marines to fulfilling a dream of becoming a firefighter. His experience and observations led him to create MN8 Foxfire, a company that uses photoluminescent technology to help firefighters reduce disorientation and risk. Their life-saving products are now used on firefighting equipment and in major sports arenas and high-rise buildings in over 25 countries. Zachary grew the company from the trunk of his car to over $30MM in organic sales.
Zach has since written a book, Warrior Entrepreneur: Lessons From The Battlefield To The Boardroom, which was released in September of 2021 and has earned “bestseller” status on Amazon. Warrior Entrepreneur is about preparing for your crucible – a turning point in your life – which changes your trajectory. Challenge and adversity prepare you for your personal crucible. This is the essence of the warrior spirit, whether you’re a Navy SEAL, an entrepreneur, or a leader in your business or community.
Zach has teamed up with Mark Nead, founder of the Living Legends Project, to create a limited edition series of custom-designed NFTs to utilize as marketing assets while promoting the book and an upcoming business leadership consulting venture.
The custom NFTs include likenesses of the critical roles held throughout Zach’s journey, from US Marine to firefighter to entrepreneur, and now — the warrior. Stay tuned for more on this collaboration.